The first is that the global paper product packaging industry is developing rapidly, showing a good development situation. In the world packaging industry output value, paper packaging products exceed 32%. In Europe, the consumption ratio of paper and paperboard is as high as 41%, while China's per capita paper and The consumption of paperboard is only one-tenth of that in developed countries. It can be seen that the paper packaging industry has great potential for development in China.

The second is the wide range of use of paper products packaging, the use of various types of paper packaging throughout the human life and production.

The third is that the performance design and decoration design of paper product packaging products have been highly valued by the whole industry. Various new equipment, new processes and new technologies, such as tile line technology, carton pre-printing technology and corrugated paper digital printing technology, are constantly refreshed. Bringing more new options to the paper packaging industry. With the rapid development of e-commerce, the phenomenon of mergers and acquisitions in the industry is frequent, and the emergence of new products such as smart packaging has brought new opportunities and challenges to the development of the paper packaging industry.

The fourth is that paper packaging containers have the characteristics of low relative cost, resource saving, good mechanical processing performance, can adapt to mechanical automation, large production, easy to print, useless, non-toxic and easy to recycle. Therefore, corrugated boxes, cartons, and paper bags in the commodity field are well received by consumers. Because it is green, it is environmentally friendly and is the first to use packaging materials. In today's world of energy conservation and environmental pollution prevention, pollution-free, pollution-free "green packaging" is quietly emerging around the world, not only to meet the requirements of ventilation, moisture, earthquake, pressure and other requirements, but also easy to recycle and Paper packaging materials that do not cause environmental pollution will undoubtedly have broader development prospects than plastic, glass and metal packaging.

Fifth, the packaging industry is a service-oriented manufacturing industry closely related to the national economy and people's livelihood, and plays a pivotal role in national economic and social development. In order to further enhance the core competitiveness of China's packaging industry, consolidate the status of the world's packaging power, and promote the process of building a strong packaging country, the Ministry of Industry and Information Technology and the Ministry of Commerce issued the "Guiding Opinions on Accelerating the Transformation and Development of China's Packaging Industry" on December 6, 2016. , indicating the direction of development for us. On the basis of grasping the overall thinking of the Guiding Opinions, the China Packaging Federation formulated specific implementation plans, decomposed the target tasks one by one, and formulated 87 action plans for 2017. Through comprehensive layout, overall consideration, and distribution implementation, the China Packaging Federation promoted the guidance. Opinions on the implementation of flexible targets and rigid indicators to effectively solve the outstanding problems that constrain the development of the packaging industry, focus on key technologies and application bottlenecks, and comprehensively promote the transformation and development of the industry and improve quality and efficiency. This is a major development opportunity and a serious challenge for China's paper packaging industry.